24-09-2026
PhD Management Sciences
Scholar Name: Ms. Maimoona Sajid Butt Session: 2021-24 Registration No: 21-UE-08374
Date & Time: September 30, 2026 (Wednesday) at 10:30 a.m.
Thesis title : AN IN-DEPTH EXPLORATION OF ARTIFICIAL INTELLIGENCE ENABLED MARKETING CAPABILITIES AND THEIR IMPACT ON ORGANIZATIONAL PERFORMANCE: A MIXED-METHOD APPROACH
VENUE: Division of Management & Administrative Science, University of Education, Lower Mall, Lahore